vsign-course-B.Sc. Visual Communication, UG
The 3-year B.Sc. (Visual Communication) program at VIT is a user-focused program that combines visual acuity with skill and knowledge in areas of communications, technology, and business. Emphasis is placed on the conception, design, planning, and implementation of visual solutions to complex problems in the contemporary culture. The program specializes in the structuring of visual information to aid in communications through branding, interactive design solutions for web and mobile, interface design, motion graphics, packaging and various print media. In addition, the program seeks to encourage freedom of expression and creativity through the development of innovative concepts with professional execution to help students become conversant in the philosophy and psychology of both historical and contemporary art and design forms.
- Career options include creative positions in various industries like News and Media, Advertising, Film production, Websites, Radio Stations, Education, and IT.
- Graduates are hired in capacities such as Graphic Artist, Art Director, Desktop Publisher, Digital Photographer, Web Designer, DI Colorist, Instructional Designer, Film Director, Casting Artist, Cartoonist, Content Writer, Production Assistant, Ad Photographer, UI Designer and Developer, Event Manager, etc.
- Apart from being designers, graduates can even go for a broader selection of jobs such as Journalist, reviewer, RJ, VJ, storyteller, free-style artist, news editor, print media editor, broadcaster.
- Curriculum includes training in becoming a successful entrepreneur or a professional in leading production houses.
- Visual Communication graduates will gain the knowledge to articulate the historical development of visual communication within the contexts of history, theory, fine arts, and applied arts.
- Graduates will be able to articulate the role of visual communication within society and implement the creative process to solve diverse visual communication problems.
- Graduates will be enabled to conceive a visually unified and balanced design using various two and three-dimensional media that communicates a clear message to an audience.
- Graduates will be equipped to identify a broad range of visual communication products throughout history and relate them to the respective social, political, economic and philosophical contexts.
- Graduates will display professional behavior in managing designs, materials, and information communication.
Digital Journalism / Media Culture and Society / Media Psychology / Writing for Media / Media Management / New Media / 2D & 3D Visualization / Advertisement Production / Casting Direction / Advanced Film Production / Film Direction / Professional Photography / Advertisement Photography / Web Production and Publishing / Printing and Publishing / Concept Art / Art Direction / Sound Design / Sound Production / Portfolio Production
Multimedia Lab
Multimedia labs are structured around powerful computer graphics workstations featuring graphic tablets and application- related software. This lab has been specially created and designed to meet the extensive demands of multimedia applications which provide space for students to produce films using 2-D and 3-D computer graphics as well as traditional animation. Specialized hardware with the latest software is also available to help the students explore the creative landscape.
Green Matte Studio
The Green Matte Studio at VIT is first of its kind to have a dedicated studio facility to shoot VFX shots. The studio was set up at an estimated cost of about $220,000 in an area of about 1800 Sq. Ft with cutting-edge infrastructure and equipment and the finest the animation industry has to offer. The studio is equipped with video lights, video, camera, overhead tracks, and a dressing room. The students use Green Matte shoots for Rotoscopy, Chroma Keying and Match moving.
Edit Suite
The Edit Suite is equipped with Apple iMACs, Wacom Intuos, MacBook Pro and proprietary Editing Workstations.
Art Workshop
Students are trained in the areas of Freehand drawing and Anatomical sketching (Pencil), Painting (Water colours, Oil painting), Product designing, Concept art, Matte painting at the Art Workshop.
Introduction to Visual Communication / Visual Arts -1 / Fundamentals of Graphic Design / Folk Arts and Performance / Visual Arts -2 / Graphic Design / Elements of Film Studies / Photography Basics / Media Laws and Ethics / Storytelling and Script Writing / Advertising and Public Relations / Digital Film Making / Communication Theories – Methods and Practices / Audio Production & Broadcasting / Television Production / Video Editing