V-SMART - UG
VIT School of Media, Arts and Technology (V-SMART)
Our undergraduate programmes would encourage contemporary design thinking and would give a wider perspective to the thoughts and ideas of tomorrow. Our Bachelor of Design programme aims at developing skills, knowledge and aptitude among students so that they can bring about innovation in the product manufacturing industry. V-SIGN also offers bachelor programmes in the field of animation and visual communication. The teaching and delivery of the animation and visual communication courses are through high-level, faculty-guided studio practice, and actively promotes experimentation, reflection and the sharing of enthusiasm and influences.
Programmes Offered in Vellore Campus:
1. B.Sc. Multimedia and Animation
2.  B.Sc. Visual Communication
- B.Sc. Multimedia and Animation
- About the Programme
- Discipline Core Courses
- Discipline Elective Courses
- Infrastructure
- Scope of employment
- Curriculum
The B.Sc (Multimedia and Animation) program at VIT prepares students for careers in a variety of roles in the multimedia industry. Students are given holistic training in designing, developing, producing, and marketing various multimedia products and services. In this program, students are trained in the design and development of computer-based interactive creations that incorporate text, graphics, sound, animation, and video. It also develops different types of talent, both creative and technical, with the imperative that each understands the work of the other so that they can collaborate effectively. Students are exposed to hands-on training on every stage of multimedia production starting from ‘idea on paper’ to the final ‘ready-to-market’ output.
Drawing and Sketching, Elements of Design, Multimedia Systems, Graphic Design, Scripting and Storyboarding, Photography, Art for Animation, Digital Cinematography, Video Editing, 2D Animation, 3D Modeling and Texturing, Visual Effects for Film and Television, Game Design, Rigging, 3D Animation, Lighting and Rendering, Motion Graphics, Media Startup and Entrepreneurship, Pre-Visualization for Production, Matte Painting, Media and Social Responsibility.
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Media Laws and Ethics, Audio Production, C Programming, Web Design and Development, Game Programming, Instructional Design, Study Tour, Concept Art, Architectural Visualization, Virtual and Augmented Reality, Film Making, Ad Film Production, Art Direction, Digital Publishing, User Interface and User Experience Design, Art Project, Photography Project, Video Project, Graphic Design Project, Animation Project, Gaming Project, Event Photography, Commercial Photography, Advance Graphic Design, Advance User Interface and User Experience, Advance Game Development, 3D Game Prototyping, Advance Compositing, Dynamics and Simulation, Digital Intermediate and Color Grading, Advance Filmmaking, Acting for Animation, Body Mechanics for Animation
MULTIMEDIA AND ANIMATION LABS
Multimedia labs are structured around powerful computer graphics workstations featuring graphic tablets and applications such as the Adobe creative cloud suite, Maya, and other related software. This lab provides equipment for students to produce films using 2-D and 3-D computer graphics as well as traditional animation. Specialized hardware with the latest softwares are available to meet the creative needs of students in the laboratory. The labs are specially created and designed to meet the extensive demands of multimedia applications
Green Matte studio
The Green Matte Studio at VIT is first of its kind to have a dedicated studio facility to shoot VFX shots. The studio is setup at an estimated cost of about $220,000 in an area of about 1769 Sq. Ft with the state of art infrastructures and equipments, which are the latest, and the best in the animation industry. The studio is exclusively constructed to meet the needs and the demands of the B.Sc. Multimedia & Animation students in order to make them industry ready, once they complete the course.
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ART Lab
Students are trained in the areas of Pencil sketching, Water coloring, Oil painting, Anatomical sketching, Product designing, Concept art, Matte painting and other Drawing related techniques in the Art lab.
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Audio Production Studio
Audio Production Studio is dedicated to provide students with the tools and resources needed to explore various aspects of audio production, including music creation, podcasting, sound design, and voice recording.
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- This programme deals with a blend of Art, Design, Media, and Animation. Projects include traditional art & design work, 2D & 3D digital animation, film making with advanced visual effects, and architectural visualization, thus culminating in the production of short animated works.
- Graduates are hired in capacities such as Graphic and Web Designer, Concept and Storyboard Artist, 2D & 3D Animator, 3D Modeller, VFX Artist, Game Developer, Game Tester, Rigging Artist, Video Editor, Cinematographer, Online Editor, Web Designer, UI Designer, VR /AR content creator.
- Career options include positions in various industries like Digital design, Advertising, Film and Media, Education, OTT platforms.
- Curriculum includes training in becoming a successful entrepreneur or a professional in leading production houses.
- B.Sc. Visual Communication
- About the Programme
- Discipline Core Courses
- Discipline Elective Courses
- Infrastructure
- Scope of employment
- Curriculum
The B.Sc. (Visual Communication) program at VIT is a user-focused program that combines visual acuity with skill and knowledge in areas of communications, technology, and business. Emphasis is placed on the conception, design, planning, and implementation of visual solutions to complex problems in contemporary culture. The program specializes in the structuring of visual information to aid in communications through branding, interactive design solutions for web and mobile, interface design, graphics and animation, packaging content for various media platforms. In addition, the program seeks to encourage freedom of expression and creativity through the development of innovative concepts with professional execution to help students become conversant in the philosophy and psychology of both historical and contemporary art and design forms
Drawing and Sketching, Visual Communication, Graphic Design I,Desktop Publishing, Scripting and Storyboarding, Advertising, Visual Arts, Graphic Design II, Photography, Print Production, Film Studies, 2D and 3D Animation, Communication Theories, Principles of Journalism, Television Production, Video Editing, Web Design, Media Culture and Society, Media and Social Responsibility, Online Journalism, Multidisciplinary Art, Media Startup and Entrepreneurship, Development Communication, Immersive Video Production.
Media Laws and Ethics, Media Appreciation, Film Screening and Analysis, Writing for Media, Instructional Design, Audio Production, Ad Film Production, Corporate Communication, Exhibition Design, Media Psychology, Art Direction, Digital Publishing, Folk Art, Professional Practices in Photography, User Interface and Experience Design, Film Making, Art Project, Photography Project, Video Project, Audio Project, Graphic Design Project, Social Photography, Studio Photography,Digital Intermediate and Color Grading, Visual Effects, Visual Storytelling, Set Design, Information Graphics,Broadcast Design, Public Relations Campaign, Visual Anthropology and Ethnographic Research, Sound Design, Digital Marketing, Media Anchoring.
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MULTIMEDIA AND ANIMATION LABS
Multimedia labs are structured around powerful computer graphics workstations featuring graphic tablets and applications such as the Adobe creative cloud suite, Maya, and other related software. This lab provides equipment for students to produce films using 2-D and 3-D computer graphics as well as traditional animation. Specialized hardware with the latest softwares are available to meet the creative needs of students in the laboratory. The labs are specially created and designed to meet the extensive demands of multimedia applications
Green Matte studio
The Green Matte Studio at VIT is first of its kind to have a dedicated studio facility to shoot VFX shots. The studio is setup at an estimated cost of about $220,000 in an area of about 1769 Sq. Ft with the state of art infrastructures and equipments, which are the latest, and the best in the animation industry. The studio is exclusively constructed to meet the needs and the demands of the B.Sc. Multimedia & Animation students in order to make them industry ready, once they complete the course.
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ART Lab
Students are trained in the areas of Pencil sketching, Water coloring, Oil painting, Anatomical sketching, Product designing, Concept art, Matte painting and other Drawing related techniques in the Art lab.
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Audio Production Studio
Audio Production Studio is dedicated to provide students with the tools and resources needed to explore various aspects of audio production, including music creation, podcasting, sound design, and voice recording.
Â
- This programme deals with a blend of Art, Design, Media, and Animation. Projects include traditional art & design work, 2D & 3D digital animation, film making with advanced visual effects, and architectural visualization, thus culminating in the production of short animated works.
- Graduates are hired in capacities such as Graphic and Web Designer, Concept and Storyboard Artist, 2D & 3D Animator, 3D Modeller, VFX Artist, Game Developer, Game Tester, Rigging Artist, Video Editor, Cinematographer, Online Editor, Web Designer, UI Designer, VR /AR content creator.
- Career options include positions in various industries like Digital design, Advertising, Film and Media, Education, OTT platforms.
- Curriculum includes training in becoming a successful entrepreneur or a professional in leading production houses.
